Jollibee’s first Toronto location continues to draw crowds out the door, with non-Filipinos joining the mix to see what the hype is all about.
Even Ontario’s premier Kathleen Wynne paid a visit, greeted by Filipino community leaders, Jollibee’s North America president Jose “Pepot” Minana, and none other than a jolly red bee.
“The chicken was delicious, it was really tender. And there’s a sweet theme. That batter was a little bit sweeter, there’s sweet on the spaghetti, it’s delicious. I can see why everybody is lining up!”
It was a way for Wynne to connect with some of her constituents, with more than 330 thousand Filipinos residing in Ontario, the fourth largest visible minority group in the province.
“I think this must be a really strong reminder of home, and people’s connection to home because I have a feeling this is about the food, it’s about the emotional attachment to, which is lovely to see.”
On opening day, 40 lucky people won a year’s worth of jolly crispy chicken, some of whom waited in line for 17 hours.
Now, people still report lines of up to 2 to 3 hours.
One of the latest to line up was Bob Murray, who drove all the way down from Oshawa to find out what everyone has been raving about.
“The gravy is delicious, absolutely delicious,” he said.
At one point, Jollibee started issuing a ticketing system that indicates the time that you can line up.
But after customer feedback, Jollibee says that they will be reverting back to a first-come-first-serve basis.
Heated tents are still in place for customers braving the lines as well as the frigid temperatures for a bite that tastes like home.